Is the paint used for product launches permanent?

Absolutely. We use high-quality spray paints that are designed for longevity, but we can also offer water-based, temporary paints or chalk-based sprays if your product launch requires a 'guerrilla marketing' style that needs to be removed after the event. We tailor the medium to the surfaces and the specific needs of your Bruges venue.

Can we host a graffiti product launch indoors in Bruges?

Ideally, we need a space that allows for ventilation. If your Bruges product launch is indoors, we can work on large canvases or mobile boards while using specialized low-odour cans. However, outdoor launches in creative spaces or industrial zones often provide the best atmosphere for the full spray-painting experience. We can help you determine if your chosen venue is suitable.

How long does a typical product launch activation last?

The workshop part of the launch typically lasts between 90 minutes and 3 hours. However, we are flexible. If you want a quick 45-minute high-energy 'splash' for influencers or a full afternoon of brand building for your team, we can adjust the schedule to fit your launch timeline perfectly.

What materials are included in the package?

We provide everything! This includes premium spray cans in your brand colours, various caps for different spray widths, protective suits, gloves, and high-quality masks. We also bring the canvases or boards. You just need to provide the enthusiastic guests and the product you are launching.

How do you handle safety and protection for guests?

Safety is our number one priority. We provide FFP3-rated masks and protective clothing for all participants. Our professional artists are trained in site safety and will manage the spray zone to ensure no one is at risk. We also have backup artists available to ensure your event goes ahead without a hitch.

What are the costs for a graffiti launch event?

Our pricing is flexible and depends on the number of participants, the location in Bruges, and any specific branding requirements. Generally, prices range from €25 to €55 per person. Because every product launch is unique, we recommend requesting a custom quote so we can give you a precise figure for your event.

Do my guests need artistic experience to participate?

No prior experience is needed at all! Our professional artists specialize in teaching beginners. We guide your guests through the basics, from holding the can to creating clean lines. By the end of the session, even those who have never touched a spray can will have contributed to a stunning brand-focused masterpiece.

Is the paint used for product launches permanent?

Absolutely. We use high-quality spray paints that are designed for longevity, but we can also offer water-based, temporary paints or chalk-based sprays if your product launch requires a 'guerrilla marketing' style that needs to be removed after the event. We tailor the medium to the surfaces and the specific needs of your Bruges venue.

Can we host a graffiti product launch indoors in Bruges?

Ideally, we need a space that allows for ventilation. If your Bruges product launch is indoors, we can work on large canvases or mobile boards while using specialized low-odour cans. However, outdoor launches in creative spaces or industrial zones often provide the best atmosphere for the full spray-painting experience. We can help you determine if your chosen venue is suitable.

How long does a typical product launch activation last?

The workshop part of the launch typically lasts between 90 minutes and 3 hours. However, we are flexible. If you want a quick 45-minute high-energy 'splash' for influencers or a full afternoon of brand building for your team, we can adjust the schedule to fit your launch timeline perfectly.

What materials are included in the package?

We provide everything! This includes premium spray cans in your brand colours, various caps for different spray widths, protective suits, gloves, and high-quality masks. We also bring the canvases or boards. You just need to provide the enthusiastic guests and the product you are launching.

How do you handle safety and protection for guests?

Safety is our number one priority. We provide FFP3-rated masks and protective clothing for all participants. Our professional artists are trained in site safety and will manage the spray zone to ensure no one is at risk. We also have backup artists available to ensure your event goes ahead without a hitch.

What are the costs for a graffiti launch event?

Our pricing is flexible and depends on the number of participants, the location in Bruges, and any specific branding requirements. Generally, prices range from €25 to €55 per person. Because every product launch is unique, we recommend requesting a custom quote so we can give you a precise figure for your event.

Do my guests need artistic experience to participate?

No prior experience is needed at all! Our professional artists specialize in teaching beginners. We guide your guests through the basics, from holding the can to creating clean lines. By the end of the session, even those who have never touched a spray can will have contributed to a stunning brand-focused masterpiece.

Bruges

Product launch

PRODUCT LAUNCH CREATIVE ACTIVATION IN BRUGES

Elevate your Bruges product launch with an interactive graffiti workshop. Creative, high-energy brand activations that engage your audience. Get a quote today!

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Team building graffiti workshop creating a mural, product launch in Bruges

Graffiti workshop company outing for Doctors Without Borders, product launch in Bruges

Creative graffiti workshop for groups, product launch in Bruges

Launching a new product in a city as stunning as Bruges requires more than just a standard presentation; it demands an experience that sticks in people’s minds. Our graffiti product launch activations turn your brand reveal into a hands-on, high-energy event. Instead of just watching a screen, your guests—whether they are influencers, clients, or staff—become part of the creative process. Guided by our pro artists, they help spray paint a massive mural that captures the essence of your new release. It’s vibrant, it’s edgy, and it’s a brilliant way to build hype. We bring the cans, the gear, and the expert guidance right to your chosen location in the heart of Bruges, ensuring your product doesn’t just launch, it makes a real impact.

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The experience

Why choose a graffiti activation for your next big reveal in Bruges? It’s about more than just paint; it’s about engagement. Here is why it works:

Maximum Interaction: Your audience isn't passive; they are actively building your brand story with their own hands.
Unbeatable Social Content: Graffiti is highly visual. Your guests will be sharing photos and videos of the process all over social media.
Brand Recall: People remember things they helped create. Your product will be linked to a fun, unique memory.
Perfect for All Spaces: We can set up in car parks, warehouses, or even indoor venues with the right setup in Bruges.
Zero Stress: We handle the logistics, the safety, and the cleanup. You focus on your guests.
Local Expertise: Our artists know how to tap into the creative energy of Bruges to make your event feel authentic.

Step by step

Consultation: We start by discussing your product and brand identity to design a concept that aligns with your launch goals.
Design Proposal: Our artists create a sketch or a digital mockup featuring your logo, brand colours, and the 'vibe' of your new product.
On-site Setup: On the day, we arrive early in Bruges to set up the canvases, protective floor coverings, and all the gear.
The Big Reveal: We kick off with a live demonstration or a brief intro, getting everyone excited about the creative process.
Hands-on Training: Your guests learn the fundamental techniques of graffiti, from 'tags' to 'fills' and 'fading'.
Collaborative Creation: Participants work together to create a massive mural that represents the soul of your new product.
Professional Finishing: Our artists add the final details and sharp outlines to ensure the artwork looks world-class for photos.
Photo Ops: Your guests pose with the final piece—perfect for Instagram, LinkedIn, and your press release.
Easy Wrap-up: We handle all the cleanup and, if required, help you transport the final artwork to your office or shop.

Good to know

Duration: Usually 1.5 to 3 hours, but we can customize this for your schedule.
Group Sizes: We cater to everything from small VIP groups (10+) to large-scale events with hundreds of guests.
Included: Professional artists, all paint, masks, gloves, suits, and canvases/boards.
Location: At your choice of venue in Bruges or our partner locations.
Backup: We always have backup artists ready to go, so your launch is never at risk.
Payment: Pay after the event—no stress, just creativity.

Creative collaboration during a graffiti company outing

Local culture

Bruges might be famous for its medieval canals and historic charm, but there is a pulse of modern creativity running through the city that makes it the perfect backdrop for a graffiti activation. From the legal graffiti zones near the station to the hidden street art gems in the surrounding neighbourhoods, Bruges embraces the contrast between the old and the new. Bringing a street art activation to your product launch here creates a fantastic juxtaposition—the gritty, urban energy of graffiti set against the picturesque, fairy-tale streets of West Flanders. It’s a sure-fire way to stand out. If you’re looking to expand your reach across Belgium, we also host events in Brussels, Antwerp, Ghent, and Charleroi.

Pricing

Our graffiti product launch activations are tailored to your brand's specific vision and scale.

Price Range: €25 - €55 per person

Costs vary depending on group size, duration, and the amount of custom branding required for the setup.

Request a custom quote

Graffiti art activity at a festival event

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