
Product launch
PRODUCT LAUNCH CREATIVE GRAFFITI ACTIVATION IN CALI
Elevate your Cali product launch with a creative graffiti activation. High-energy, branded street art workshops. No experience needed. Quote today!




Launching a new product in the vibrant heart of Cali? Forget the boring speeches and the standard slideshows. It’s time to shake things up with a Product launch creative activation that actually gets people talking! Our graffiti workshops offer a high-octane, immersive experience where your guests don’t just watch—they create. From the salsa-beating streets of the city to the modern business hubs, we bring the raw energy of Colombian street art directly to your brand. Whether you’re unveiling a new sneaker, a tech app, or a beverage, our professional artists help you paint a narrative that sticks. Let’s turn your launch into a legendary urban event that dominates social media feeds and leaves a lasting impression on your clients. Ready to make your mark?
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The experience
Why settle for mundane when you can have a masterpiece? Graffiti is the ultimate medium for brands that want to appear edgy, innovative, and deeply connected to urban culture. Here is why our activations are the perfect fit for your Cali launch:
- Instant Instagrammability: Nothing captures attention on social media like a vibrant, evolving mural and guests in paint suits. 📸
- Active Engagement: Instead of passive listening, your audience gets their hands dirty (safely!) and builds a connection with your brand. ✨
- Custom Branding: We perfectly match your corporate Pantone colours and integrate your logo into a professional street art design. 🏆
- Expert Guidance: Our pro artists ensure the final result looks spectacular, no matter the skill level of the participants. 💪
- Zero Stress: We handle the setup, the mess, and the cleanup. You just bring the product and the people! 🎤
- Memorable Takeaways: Guests often leave with their own mini-canvases or photos that keep your brand top-of-mind for months. 🎉




Step by step
- Initial briefing: We chat about your new product, brand values, and the 'vibe' you want to achieve for your Cali launch event.
- Design concept: Our lead artists create a custom sketch that integrates your branding, logo, and the product's key features into a street art aesthetic.
- Site preparation: On the day, we arrive early to Cali's venue to set up protective flooring and our professional mobile graffiti walls.
- Artist demonstration: We kick off with a high-energy demo, showing your guests the techniques they'll use to bring the brand to life.
- Hands-on practice: Guests get their own cans to practice basic strokes and flares on a 'warm-up' section, getting them comfortable with the medium.
- The collaborative mural: Under our guidance, everyone contributes to a massive, branded masterpiece that serves as the backdrop for your product.
- The big reveal: We use the finished artwork as the ultimate stage for the product unveiling—perfect for those high-impact social media photos.
- Professional finishing: Our artists add the final sharp outlines and highlights to ensure the mural looks top-tier for your official press shots.
- Pack down: We quickly and cleanly clear the site, leaving you with a spectacular piece of art and a very impressed audience.
Good to know
Our graffiti activations are designed to be seamless and professional, so you can focus on your guests. We offer flexible durations ranging from 90 minutes to a full day, depending on your event flow. We can accommodate groups of any size, from intimate VIP previews of 10 people to massive public activations for hundreds. Safety is our priority; we provide all EU-certified protective gear and use high-quality paints. Every session is led by a professional artist with years of experience in both street art and corporate hosting. Best of all? No upfront payment is required, and we always have backup artists on standby to ensure your launch goes off without a hitch! 🎨




Local culture
Street art in Cali
Cali is world-renowned as the salsa capital, but its walls tell another story of rhythm and movement. The street art scene here, particularly in neighbourhoods like San Antonio and the bustling Quinta Avenue, is a testament to the city's overflowing creativity. By choosing a graffiti activation for your product launch, you’re tapping into the authentic "Caleño" spirit of expression and passion. Our local expertise ensures your event reflects the colourful, bold energy that defines this city.
Pricing
Our pricing for product launch activations in Cali is as dynamic as the art itself! We tailor every quote to your specific needs, considering group size, venue requirements, and the scale of the mural.
- Estimated range: $100,000 - $250,000 COP per person
- Includes: All paint, protective gear, boards/canvases, and professional artist fees.
Because every launch is unique, we recommend getting a tailored estimate to fit your budget. 🔥




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All graffiti workshops in Cali
Every workshop format we run in Cali, each with its own page.
- 3D Street art in Cali
- After school in Cali
- Anti-vandalism program in Cali
- Art Teacher Training in Cali
- Bachelor parties in Cali
- Birthday party in Cali
- Brand activation in Cali
- Charity Event in Cali
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- Company events in Cali
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- Graffiti workshops in Cali
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