How long does a typical product launch workshop last?

Most product launch activations in Sao Paulo last between 2 and 4 hours, depending on your guest count and the level of participation you want. We can run a fast-paced 'tagging' station or a deep-dive workshop where guests spend an hour perfecting their own masterpiece. We are completely flexible and can adapt the timing to fit your event schedule perfectly.

What materials do we need to provide for the event?

We take care of everything! Our team provides high-quality spray paint, protective overalls, gloves, and masks to ensure your guests stay clean while they create. We also bring the canvases or mobile walls. If your event is outdoors or in a space with specific needs, we can provide flooring protection to ensure the venue remains spotless while the creativity flows.

Can you incorporate our brand logo and specific colours?

Absolutely! We specialise in blending your corporate identity with raw street art. We can use custom-made stencils of your logo, incorporate your brand's specific hex colours into the paint selection, and even have our artists create a 'hero' piece that features your product as the central focus of the mural. It's the ultimate way to make your brand pop!

Is it possible to hold a graffiti workshop indoors?

Yes, we have extensive experience with indoor activations in Sao Paulo. We use low-odour, water-based spray paints and professional-grade air filtration or ventilation if required. We also use extensive drop sheeting to protect the venue's floors and walls. Our indoor setups are designed to be safe, clean, and exciting without causing any issues for the venue management.

What safety measures do you take during the workshop?

Safety is our top priority. All participants are provided with high-quality FFP2 masks, gloves, and protective suits. Our professional artists lead a comprehensive safety briefing before anyone touches a spray can. We ensure the workspace is well-ventilated and that everyone follows the correct techniques to have a fun, accident-free creative experience during your product launch.

What is the maximum group size you can accommodate?

We love big events! Thanks to our large team of backup artists in Brazil, we can easily scale our workshops to accommodate hundreds of attendees. We usually set up multiple 'creation stations' so guests don't have to wait in long queues. Whether it's a small VIP launch or a massive public festival style activation, we've got the manpower and gear to handle it.

Do we have to paint, or can we just watch an artist?

While some of our sessions involve guests getting hands-on, we also offer 'live art' services. One of our master graffiti artists can create a stunning mural in real-time as your product is unveiled. This creates a fantastic backdrop for photos and social media posts, allowing your guests to watch the creative process unfold while they network and enjoy the launch atmosphere.

How long does a typical product launch workshop last?

Most product launch activations in Sao Paulo last between 2 and 4 hours, depending on your guest count and the level of participation you want. We can run a fast-paced 'tagging' station or a deep-dive workshop where guests spend an hour perfecting their own masterpiece. We are completely flexible and can adapt the timing to fit your event schedule perfectly.

What materials do we need to provide for the event?

We take care of everything! Our team provides high-quality spray paint, protective overalls, gloves, and masks to ensure your guests stay clean while they create. We also bring the canvases or mobile walls. If your event is outdoors or in a space with specific needs, we can provide flooring protection to ensure the venue remains spotless while the creativity flows.

Can you incorporate our brand logo and specific colours?

Absolutely! We specialise in blending your corporate identity with raw street art. We can use custom-made stencils of your logo, incorporate your brand's specific hex colours into the paint selection, and even have our artists create a 'hero' piece that features your product as the central focus of the mural. It's the ultimate way to make your brand pop!

Is it possible to hold a graffiti workshop indoors?

Yes, we have extensive experience with indoor activations in Sao Paulo. We use low-odour, water-based spray paints and professional-grade air filtration or ventilation if required. We also use extensive drop sheeting to protect the venue's floors and walls. Our indoor setups are designed to be safe, clean, and exciting without causing any issues for the venue management.

What safety measures do you take during the workshop?

Safety is our top priority. All participants are provided with high-quality FFP2 masks, gloves, and protective suits. Our professional artists lead a comprehensive safety briefing before anyone touches a spray can. We ensure the workspace is well-ventilated and that everyone follows the correct techniques to have a fun, accident-free creative experience during your product launch.

What is the maximum group size you can accommodate?

We love big events! Thanks to our large team of backup artists in Brazil, we can easily scale our workshops to accommodate hundreds of attendees. We usually set up multiple 'creation stations' so guests don't have to wait in long queues. Whether it's a small VIP launch or a massive public festival style activation, we've got the manpower and gear to handle it.

Do we have to paint, or can we just watch an artist?

While some of our sessions involve guests getting hands-on, we also offer 'live art' services. One of our master graffiti artists can create a stunning mural in real-time as your product is unveiled. This creates a fantastic backdrop for photos and social media posts, allowing your guests to watch the creative process unfold while they network and enjoy the launch atmosphere.

Sao Paulo

Product launch

PRODUCT LAUNCH GRAFFITI ACTIVATION IN SAO PAULO

Elevate your Sao Paulo product launch with an interactive graffiti workshop. High-energy brand activations led by pro artists. Book your creative event today!

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Graffiti workshop company outing for Doctors Without Borders, product launch in Sao Paulo

Creative graffiti workshop for groups, product launch in Sao Paulo

Graffiti workshop at an outdoor location, product launch in Sao Paulo

Planning a product launch in the vibrant heart of Brazil? Welcome to the ultimate way to make a splash! Our product launch graffiti activation in Sao Paulo turns your brand reveal into a hands-on, high-energy spectacle. Forget boring speeches and static displays; we bring the gritty, colourful soul of Sampa's street art scene directly to your event. Whether you're launching a new tech gadget, a fashion line, or a beverage, our professional artists guide your guests to spray their own creativity onto a collaborative mural. It’s interactive, it's edgy, and it's guaranteed to get people talking (and posting!). From the trendy alleys of Vila Madalena to the sleek corporate spaces on Paulista Avenue, we bring the tools, the talent, and the vibe. Ready to make your mark?

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The experience

Why settle for a standard event when you can offer an unforgettable experience? Bringing a graffiti workshop to your product launch isn't just about paint; it's about engagement and energy. Here is why it works:

Insta-worthy moments: Create a visually stunning backdrop that begs to be shared on social media. 📸
Real engagement: Guests stop being spectators and become part of your brand's story.
Zero stress: We handle the logistics, materials, and safety—you just focus on your guests. 🎉
Professional edge: Our artists are the best in the business, ensuring the final result looks world-class.
Flexible & mobile: We can set up our mobile walls almost anywhere in Sampa, from rooftop bars to warehouse spaces. 🏙️
Brand loyalty: People remember how you made them feel—and spraying graffiti feels amazing!

Step by step

Initial consultation: Reach out to us with your product launch vision, and we'll help you pick the perfect graffiti format for your Sao Paulo venue.
Design & branding: Our artists create a concept that integrates your logo, product themes, and brand colours into the street art plan. 🎨
On-site setup: We arrive early to set up protective flooring, mobile graffiti walls, and our colourful array of spray cans.
Safety & intro: Before the fun begins, we give your guests a quick, high-energy briefing on safety and spraying techniques. 🚀
The first spray: Under the guidance of our pros, your guests start adding their personal touch to the collective masterpiece.
Guided creation: Our artists move through the crowd, teaching cool tricks like fading, outlining, and highlighting to make the art pop.
The big reveal: We put the finishing touches on the mural, often uncovering your hidden logo or product name for a 'wow' moment. ✨
Photo op: Your guests pose with their creations—perfect for high-engagement Instagram and LinkedIn posts from the event.
Clean up: We pack everything away efficiently, leaving the venue as clean as we found it, but with a brand-new digital legacy.

Good to know

Duration: Customizable sessions from 90 minutes to a full-day drop-in activation. ⏱️
Group Sizes: We cater for everything from intimate VIP groups of 10 to massive corporate crowds of 500+.
Included: All spray cans, stencils, protective gear (suits/masks), and professional artist guidance.
Safety first: Full risk assessment and high-quality safety equipment provided for every participant. 💪
Location: We come to your chosen venue in Sao Paulo, indoors or outdoors.

Creative collaboration during a graffiti company outing

Local culture

Sao Paulo is the undisputed street art capital of Latin America. From the world-famous "Beco do Lernardo" (Batman's Alley) to the massive murals gracing the sides of skyscrapers downtown, graffiti is part of the city's DNA. Our workshops tap into this local energy, giving your product launch a "Paulistano" authenticity that can't be found anywhere else. 🇧🇷

Fun Fact: Did you know Sao Paulo has a unique style of graffiti called 'Pixo'? While we focus on colorful street art and artistic murals, the city's history with the spray can is deep, diverse, and incredibly influential on the global stage!

Pricing

Our product launch packages are as unique as your brand. Pricing depends on the scale of the mural, the number of guests, and the location in Sao Paulo.

Estimated cost: R$120 - R$280 per person

All materials and artist fees are included in our transparent pricing. No hidden surprises, just pure creativity!

Request a custom quote for your bespoke activation today!

Graffiti art activity at a festival event

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