
Product launch
GRAFFITI PRODUCT LAUNCH IN LUGANO
Host an epic graffiti product launch in Lugano! Interactive live art, professional street artists, and 100% brand engagement. Let's get creative!




Searching for a way to make your next product reveal truly unforgettable? Our graffiti product launch in Lugano offers a high-energy, creative alternative to boring corporate presentations. Nestled between the mountains and the sparkling lake, Lugano is the perfect backdrop for a fusion of Swiss precision and urban grit. We bring professional street artists, premium materials, and a whole lot of 'wow' factor to your event. Your guests won't just watch a launch; they'll become part of the brand story as they pick up a spray can and contribute to a live masterpiece. It's interactive, it's edgy, and it's guaranteed to get people talking about your brand long after the paint has dried. Ready to make your mark? 🎉
Leave your mark
QUICK TAG WALL
Pick a colour and spray
The experience
In a world of digital noise, a physical, tactile experience stands out. Bringing a graffiti element to your Lugano product launch ensures your brand isn't just seen—it's felt. Here is why it works:
- Pure interaction: Your audience moves from passive observers to active creators, building a deep bond with your brand. ✍️
- Social media gold: Street art is inherently "Instagrammable," ensuring your launch goes viral instantly.
- Customised for you: Every spray stroke is aligned with your brand's colour palette and messaging.
- Low stress, high impact: We handle the logistics, the mess, and the artists, so you can focus on your guests. 🥂
- Unique Swiss vibe: Stand out from competitors who are still doing standard hotel ballroom launches.
- Professional edge: With years of experience across Europe, we bring a level of polish that matches your product's quality.




Step by step
- Initial vibe check: We start with a consultation to understand your product, brand values, and your vision for the Lugano launch event.
- Design phase: Our artists create a custom sketch that incorporates your logo, brand colours, and product themes into a street art masterpiece.
- Venue setup: On the big day, we arrive early to protect the floors and set up our professional 'graffiti wall' or custom canvases.
- The big reveal: As your guests arrive, our artists begin a live-art piece to build hype and draw the crowd in.
- Interactive workshop: Guests are invited to grab a can! Under our expert guidance, they help fill in the design or create their own inspired tags.
- Product integration: We ensure your product is the star of the show, often incorporating the physical item into the art installation itself.
- Photo ops: The final mural serves as the ultimate high-energy backdrop for social media content and press photos.
- Clean up: We pack everything down quickly and discreetly, leaving the venue exactly as we found it—except for your new art!
Good to know
- Duration: Usually 1.5 to 3 hours, but we can stay all day for major festivals or fairs. ⏱️
- Group size: Great for any group size, from 10 VIPs to 500+ guests in a walk-by format.
- Materials: We provide all premium spray paint, masks, gloves, and protective clothing. 🧤
- Venue: We can work at your office, an event space, or a public outdoor area (permits permitting).
- Safety: Our artists are health and safety trained, and we use eco-friendly, low-odour paints where possible. 🛡️




Local culture
Street art in Lugano
Lugano might be famous for its sophisticated lakeside promenades and banking district, but there is a vibrant, rhythmic pulse of urban culture beating beneath the surface. From the street art tucked away in the Quartiere Maghetti to the creative energy of the LAC (Lugano Arte e Cultura), this city loves a blend of tradition and modern expression. We bring that Mediterranean-Swiss flair to your product launch, bridging the gap between high-end luxury and street-level soul. ✨
Pricing
Our graffiti activations in Lugano are tailored to your specific brand needs. Whether you want a small interactive board or a massive 20-metre mural, we have a solution that fits your budget.
Estimated pricing: CHF 40 - CHF 85 per person.
Note: Final pricing depends on the number of participants, location, and the complexity of the art setup. We don't require upfront payments—you pay once the workshop is complete!
Request a custom quote



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Every workshop format we run in Lugano, each with its own page.
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- Summer Camp in Lugano
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Lugano graffiti workshop questions
Ready to book your Lugano workshop?
Get a custom quote for your product launch experience in Lugano.
