
Product launch
GRAFFITI PRODUCT LAUNCH IN BOLOGNA
Elevate your Bologna product launch with a creative graffiti activation. Engage your audience, boost brand awareness, and create a mural. No upfront payment!




Ready to make a massive splash with your next product? Forget the traditional champagne and speeches; it’s time to bring some raw, urban energy to your brand's big moment. Our graffiti product launch workshops in Bologna offer a unique, immersive experience that turns your guests from passive onlookers into active creators. Whether you're unveiling a new tech gadget, a fashion line, or a beverage, we help you translate your brand’s identity into a vibrant, collaborative piece of street art. Located in the heart of Italy's creative hub, our Bologna-based graffiti artists provide the tools, the talent, and the atmosphere to ensure your product isn't just seen—it’s remembered. Let's make your brand the talk of the town with an activation that’s as bold as Bologna itself.
Leave your mark
QUICK TAG WALL
Pick a colour and spray
The experience
Choosing a graffiti activation for your product launch isn't just about paint—it's about engagement. In a world of digital noise, physical creativity stands out. Here’s why it works:
- High engagement: Guests stop being spectators and start participating in your brand story.
- Viral potential: A live mural being created is the perfect fuel for social media stories and reels.
- Brand alignment: We customise everything from the colour palette to the design to fit your visual identity.
- Memorable experience: Your guests will walk away with a lasting memory associated with your new product.
- Stress-free logistics: We handle the setup, the cleanup, and provide backup artists to ensure everything runs perfectly.
- No risk booking: With no upfront payment, you can book your Bologna event with absolute confidence.




Step by step
- Initial consultation: We discuss your product, brand values, and the specific goals of your Bologna launch event.
- Concept design: Our artists create a bespoke mural concept that integrates your logo and the 'vibe' of your new product.
- Venue setup: We arrive early to prep the space, set up canvases or temporary walls, and ensure all flooring is protected.
- Artist demonstration: Our lead artist kicks things off with a high-energy live painting demo to inspire your guests.
- Safety & technique briefing: A quick, informal guide on how to use the cans and safety gear like a pro.
- Interactive painting: Your guests take the cans and contribute to the mural under the expert guidance of our team.
- Fine-tuning: Our artists add professional finishing touches to the mural to ensure it looks Instagram-ready.
- The big reveal: Celebrate the completed artwork—a perfect backdrop for photos and social media content!
Good to know
- Duration: 1.5 to 3 hours (fully customisable to your event schedule).
- Group sizes: From intimate groups of 10 to large-scale activations for 200+ guests.
- What’s included: Professional artists, all spray paint (including low-odour options), masks, gloves, suits, and canvases.
- Safety: Full risk assessments provided; we use high-grade protective gear and offer eco-friendly paint options.
- Flexibility: Indoor and outdoor setups available across Bologna.




Local culture
Street art in Bologna
Bologna, affectionately known as 'La Grassa' for its food and 'La Rossa' for its architecture, also has a fiercely independent street art soul. From the historic student murals in the university quarter to the contemporary masterpieces in the Bolognina district, the city is a living canvas. Hosting your product launch here means tapping into an authentic urban culture that values creativity and social connection. We bring that local Bologna grit and flair to your event, ensuring your brand feels like a natural part of the city's evolving story. Whether you want to reflect the terracotta hues of the porticos or the neon energy of the local nightlife, our artists know exactly how to give your event that local edge.
Pricing
Our pricing for a graffiti product launch in Bologna is designed to be as flexible as your event needs. Depending on the scale of the mural, the number of participants, and the choice of materials, prices generally range between:
€25 - €55 per person
Because every product launch is unique, we recommend a personalized approach to ensure you get the most impact for your budget. We never ask for upfront payments—you pay only after the event is finished to your satisfaction.




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Bologna graffiti workshop questions
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