Do we need a specific type of venue in Rome for this?

Absolutely! We can set up temporary 'cellophane walls' or use mobile canvases if you want to keep your Rome venue pristine. This allows for a massive visual impact without a single drop of paint touching the Roman heritage. Alternatively, we can host the event at one of our dedicated street art spaces in the city where we have full freedom to go wild.

Can you incorporate our specific brand colours and logos?

We thrive on brand integration. Our artists can recreate your logos, use your specific brand Pantone colours, and weave your product's USPs into the mural design. The goal is to make your product the hero of the artwork. We even offer 'stencil' options so your guests can spray a perfect version of your brand logo themselves!

How long does the graffiti activation usually last?

Our product launch workshops usually last between 2 and 3 hours. This gives enough time for a professional demonstration, a safety briefing, and plenty of hands-on creative time for your guests. We can also adapt the schedule to fit into a tighter launch event itinerary if you are on a strict 'Eternal City' schedule!

What if our guests aren't artistic or have never used spray paint?

No prior creative experience is needed at all! Our professional graffiti artists are experts at guiding beginners. We break down the techniques into simple, manageable steps. By the end of the session, even the most 'non-creative' team members will be shocked at the high-quality art they’ve helped produce. It's all about fun and participation.

What kind of protective gear do you provide?

Safety and comfort are our top priorities. We provide all participants with high-quality protective overalls, gloves, and professional-grade masks to ensure a clean and safe environment. Most of our Rome activations use low-odour, eco-friendly spray paint, making the experience pleasant even for those who might be sensitive to traditional paint fumes.

What is the maximum group size for a product launch?

We can accommodate groups of almost any size! Whether you are hosting an intimate VIP launch for 15 guests or a massive corporate brand activation for 200+ people, we have the artist roster and equipment to scale up. We always ensure a high artist-to-guest ratio so everyone gets personal attention and a great experience.

How do we book and what is the payment process?

Booking is simple! Once you reach out via our quote form, we’ll discuss your vision, venue, and product goals. We don't require any upfront payment – you pay after the workshop is completed. We also have a dedicated team of backup artists ready, so you never have to worry about a last-minute cancellation. Let’s make your Rome launch legendary!

Do we need a specific type of venue in Rome for this?

Absolutely! We can set up temporary 'cellophane walls' or use mobile canvases if you want to keep your Rome venue pristine. This allows for a massive visual impact without a single drop of paint touching the Roman heritage. Alternatively, we can host the event at one of our dedicated street art spaces in the city where we have full freedom to go wild.

Can you incorporate our specific brand colours and logos?

We thrive on brand integration. Our artists can recreate your logos, use your specific brand Pantone colours, and weave your product's USPs into the mural design. The goal is to make your product the hero of the artwork. We even offer 'stencil' options so your guests can spray a perfect version of your brand logo themselves!

How long does the graffiti activation usually last?

Our product launch workshops usually last between 2 and 3 hours. This gives enough time for a professional demonstration, a safety briefing, and plenty of hands-on creative time for your guests. We can also adapt the schedule to fit into a tighter launch event itinerary if you are on a strict 'Eternal City' schedule!

What if our guests aren't artistic or have never used spray paint?

No prior creative experience is needed at all! Our professional graffiti artists are experts at guiding beginners. We break down the techniques into simple, manageable steps. By the end of the session, even the most 'non-creative' team members will be shocked at the high-quality art they’ve helped produce. It's all about fun and participation.

What kind of protective gear do you provide?

Safety and comfort are our top priorities. We provide all participants with high-quality protective overalls, gloves, and professional-grade masks to ensure a clean and safe environment. Most of our Rome activations use low-odour, eco-friendly spray paint, making the experience pleasant even for those who might be sensitive to traditional paint fumes.

What is the maximum group size for a product launch?

We can accommodate groups of almost any size! Whether you are hosting an intimate VIP launch for 15 guests or a massive corporate brand activation for 200+ people, we have the artist roster and equipment to scale up. We always ensure a high artist-to-guest ratio so everyone gets personal attention and a great experience.

How do we book and what is the payment process?

Booking is simple! Once you reach out via our quote form, we’ll discuss your vision, venue, and product goals. We don't require any upfront payment – you pay after the workshop is completed. We also have a dedicated team of backup artists ready, so you never have to worry about a last-minute cancellation. Let’s make your Rome launch legendary!

Rome

Product launch

PRODUCT LAUNCH GRAFFITI ACTIVATION IN ROME

Turn your Rome product launch into a viral street art event! Professional graffiti workshops and live brand activations. No upfront payment. Book now!

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Team building graffiti workshop creating a mural, product launch in Rome

Graffiti workshop company outing for Doctors Without Borders, product launch in Rome

Creative graffiti workshop for groups, product launch in Rome

Launching a new product in a city as historic and vibrant as Rome requires something truly extraordinary to cut through the noise. Forget the standard speeches and beige catering; it’s time to give your brand a voice that echoes through the streets! Our product launch graffiti activations transform your reveal into a hands-on, immersive experience that your guests will be talking about for years. By blending the raw energy of street art with your corporate identity, we create a buzz that’s as bold as a Roman sunset. Whether you're unveiling a new tech gadget or a fashion line, our professional artists help you bridge the gap between "brand" and "culture." Ready to make your mark? 🎉

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The experience

Why choose a graffiti activation for your next big reveal in the Eternal City? It’s simple: engagement. In a world of digital distractions, physical participation is king. Here’s why we are the perfect partner for your launch:

Viral potential: Graffiti is highly visual. Your guests will have their phones out, tagging your brand and sharing the masterpiece across Instagram and TikTok. 📸
Total brand immersion: We don't just spray paint; we weave your brand story into the mural, making your product the heart of the art. ✨
Memorable experience: People forget what you say, but they never forget the first time they held a spray can and created something epic. 🎤
Stress-free planning: From protective gear to backup artists, we handle the logistics so you can focus on your guests. 🏆
Professional edge: Our artists are the best in the business, ensuring the final result looks like a masterpiece, not a mess! 💪

Step by step

Initial consultation: We chat about your product, your brand vibe, and what you want to achieve at your Rome launch event.
Design conceptualisation: Our artists create a bespoke sketch that integrates your product’s key messaging and aesthetics.
Venue setup: We arrive early to prep the area, setting up protective flooring, mobile walls, and all the spray cans and gear.
The live demo: We kick things off with a high-energy demo to get your guests excited and show them the possibilities of street art.
Safety & technique briefing: A quick, fun intro on how to use the cans safely and master basic strokes like 'fats' and 'thins'.
Collaborative creation: Your guests step up to the wall under our guidance, adding their touch to the product-themed mural.
Professional finishing: Our artists jump back in to add those sharp outlines and 'pops' that make the final artwork look world-class.
Photo op & celebration: Once the masterpiece is complete, it serves as the perfect backdrop for social media photos and press shots.
Clean up: We pack everything away efficiently, leaving the venue exactly as we found it (minus the awesome new art!).

Good to know

Duration: 1.5 to 3 hours (flexible to fit your event schedule) ⏱️
Group sizes: From intimate 10-person VIP groups to 200+ guest activations 👥
Included: All spray cans, protective suits, gloves, masks, and professional artist tutoring 👕
Safety first: High-quality European standard gear and eco-friendly paint options provided 🛡️
No stress: Backup artists always on standby and payment is only processed after the event! ✅

Creative collaboration during a graffiti company outing

Local culture

Rome isn't just about ancient ruins; it's a living canvas! From the sprawling murals of the Quadraro district to the edgy street art scene in Ostiense, Rome has embraced the graffiti subculture as a modern layer of its eternal history. We bring that same Mediterranean passion and creative flair to your product launch. Using the city’s unique light and artistic heritage as inspiration, we ensure your event feels authentically "Roma."

Fun Fact: Rome is home to the first-ever "Street Art District" in Italy, where over 20 global artists transformed a neighbourhood into an open-air museum. Talk about a product launch with history! 🎨

Pricing

Investment for your Rome activation

Our graffiti workshops are priced competitively to ensure you get maximum ROI for your launch event:

€25 - €55 per person

*Prices vary based on the number of participants, venue requirements, and customisation of the artwork.

We believe in transparency and flexibility. Since every product launch is unique, we offer tailored packages to suit your specific goals. Plus, with our pay-after-event policy, your investment is 100% protected!

Request a custom quote

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