Is the workshop safe for my guests and their clothing?

Absolutely! Safety is our number one priority. We provide high-quality FFP3 masks, protective gloves, and disposable overalls to keep your team and their clothes safe. Our professional artists also lead a comprehensive safety briefing before anyone touches a spray can. We use low-odour, high-quality paints, and we always ensure the venue has proper ventilation or is located in an open outdoor space.

Where in Lyon can we host the product launch activation?

We are incredibly flexible! We can host the activation at your product launch venue (indoors or outdoors), a public legal graffiti wall in Lyon, or one of our partner creative studios. If you have a specific location in mind, we just need to check for floor protection and ventilation. We handle all the prep work, including covering surfaces to ensure the venue stays pristine.

What happens if it rains on the day of our event?

Lyon is beautiful, but the weather can be unpredictable! If your event is outdoors, we always recommend having a gazebo or a marquee as a backup. Alternatively, we can move the activation indoors using low-pressure cans and extra floor protection. Because we have multiple backup artists available in the region, we are very resilient to last-minute logistical changes.

How long does a typical product launch activation last?

The duration is entirely up to you. For a high-energy product launch, we recommend a 'drop-in' style activation that lasts 2 to 4 hours, allowing guests to contribute as they please. Alternatively, we can run a structured 90-minute workshop for a VIP group. We tailor the flow of the session to match your event's specific schedule and guest list.

Do my guests need any prior artistic experience?

Not at all! Our professional artists specialize in helping beginners feel like pros. We can pre-sketch your logo or product outline on the canvas so guests just have to fill in the colours, or we can guide them through freehand techniques. It’s about the experience and the energy, not about being a perfect artist. Everyone leaves feeling like they’ve created something amazing.

Can we incorporate our specific brand colours and logos?

Of course! We encourage you to use our online Tag Creator tool before the event to get some inspiration. During the workshop, our artists can help you incorporate your brand’s specific hex colours and motifs. We want the final artwork to be a perfect reflection of your new product, and we’ll provide the professional finish it deserves.

How much does it cost to book a session in Lyon?

Our pricing is very competitive, usually ranging between €30 and €65 per person. This depends on factors like the number of participants, the amount of materials needed, and the complexity of the setup (e.g., a massive mural vs. small canvases). No upfront payment is required, and we always provide a transparent, all-inclusive quote so there are no surprises on the day.

Is the workshop safe for my guests and their clothing?

Absolutely! Safety is our number one priority. We provide high-quality FFP3 masks, protective gloves, and disposable overalls to keep your team and their clothes safe. Our professional artists also lead a comprehensive safety briefing before anyone touches a spray can. We use low-odour, high-quality paints, and we always ensure the venue has proper ventilation or is located in an open outdoor space.

Where in Lyon can we host the product launch activation?

We are incredibly flexible! We can host the activation at your product launch venue (indoors or outdoors), a public legal graffiti wall in Lyon, or one of our partner creative studios. If you have a specific location in mind, we just need to check for floor protection and ventilation. We handle all the prep work, including covering surfaces to ensure the venue stays pristine.

What happens if it rains on the day of our event?

Lyon is beautiful, but the weather can be unpredictable! If your event is outdoors, we always recommend having a gazebo or a marquee as a backup. Alternatively, we can move the activation indoors using low-pressure cans and extra floor protection. Because we have multiple backup artists available in the region, we are very resilient to last-minute logistical changes.

How long does a typical product launch activation last?

The duration is entirely up to you. For a high-energy product launch, we recommend a 'drop-in' style activation that lasts 2 to 4 hours, allowing guests to contribute as they please. Alternatively, we can run a structured 90-minute workshop for a VIP group. We tailor the flow of the session to match your event's specific schedule and guest list.

Do my guests need any prior artistic experience?

Not at all! Our professional artists specialize in helping beginners feel like pros. We can pre-sketch your logo or product outline on the canvas so guests just have to fill in the colours, or we can guide them through freehand techniques. It’s about the experience and the energy, not about being a perfect artist. Everyone leaves feeling like they’ve created something amazing.

Can we incorporate our specific brand colours and logos?

Of course! We encourage you to use our online Tag Creator tool before the event to get some inspiration. During the workshop, our artists can help you incorporate your brand’s specific hex colours and motifs. We want the final artwork to be a perfect reflection of your new product, and we’ll provide the professional finish it deserves.

How much does it cost to book a session in Lyon?

Our pricing is very competitive, usually ranging between €30 and €65 per person. This depends on factors like the number of participants, the amount of materials needed, and the complexity of the setup (e.g., a massive mural vs. small canvases). No upfront payment is required, and we always provide a transparent, all-inclusive quote so there are no surprises on the day.

Lyon

Product launch

CREATIVE PRODUCT LAUNCH GRAFFITI ACTIVATIONS IN LYON

Elevate your Lyon product launch with a creative graffiti activation. Interactive street art workshops that make your brand stand out. Get a quote today!

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Team building graffiti workshop creating a mural, product launch in Lyon

Graffiti workshop company outing for Doctors Without Borders, product launch in Lyon

Creative graffiti workshop for groups, product launch in Lyon

Launching a new product in Lyon requires more than just a standard presentation; it demands an experience that sticks in the mind. Our product launch graffiti activations offer a high-energy, immersive way to introduce your brand to the French market. Whether you're unveiling a new tech gadget in Part-Dieu or an artisan beverage in the artistic slopes of Croix-Rousse, our professional street artists turn your launch into a collaborative masterpiece. Your guests won't just watch—they'll pick up a spray can and become part of your brand's story. It’s edgy, it’s memorable, and it’s perfectly aligned with Lyon's vibrant urban culture. Let’s ditch the boring speeches and create something that truly pops against the city skyline! 🎨 🚀 Ready to make your mark?

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The experience

Lyon is a city of innovation and art—the perfect place to disrupt the status quo. Why settle for a generic event when you can give your guests a "once-in-a-lifetime" creative experience? Here is why our graffiti activations are the ultimate choice for your next big reveal: 🔥

High social media engagement: Street art is inherently "Instagrammable," ensuring your launch trends online before the paint is even dry.
True brand immersion: Instead of just seeing your logo, guests literally build it, creating a deep emotional connection to the product.
Professional edge: Our artists ensure the final result looks world-class, merging raw street energy with your brand guidelines.
Zero stress for you: We handle everything from floor protection to safety gear, letting you focus on your VIPs.
Memorable takeaways: Whether it's a giant mural or individual canvases, the art serves as a lasting reminder of the launch.
Expert local knowledge: We know the best spots in Lyon, from Marseille style vibes to Paris-inspired chic.

Step by step

Initial consultation: Reach out to us with your product launch vision. We’ll discuss your brand goals, the vibe of the event, and how street art can best highlight your new release.
Design & planning: Our artists create a concept that integrates your product’s aesthetic. Use our online Tag Creator to play with styles or let us handle the design entirely.
Venue scouting: We’ll help you choose the perfect Lyon location, ensuring it has the right space, ventilation, and "cool factor" for a graffiti activation.
Setup & protection: On the big day, we arrive early to set up canvases and protect the floors. We bring all the gear: premium paint, masks, gloves, and overalls.
The live activation: Your guests are invited to pick up a can! Guided by our pros, they’ll add their touch to a collaborative mural or create individual pieces featuring your brand.
Professional finishing: Our lead artist adds the "wow" factor—sharpening lines and adding highlights so the final result looks like a professional masterpiece.
Reveal & photos: Use the finished artwork as a stunning backdrop for social media photos and press releases. It’s an instant "instagrammable" moment for your launch.
Wrap-up: We handle all the cleanup, leaving the venue exactly as we found it. You keep the artwork to display in your office or showroom!

Good to know

We take care of all the logistics so you can focus on your guests. Our activations are fully scalable, from intimate VIP press launches to massive public festivals. 🏆

Duration: Flexible sessions ranging from 1.5 to 4+ hours to suit your event schedule.
Group sizes: We can accommodate anything from 10 to 500+ participants throughout the day.
All-inclusive gear: We provide premium spray paint, canvases, and full protective wear (overalls, gloves, FFP3 masks).
Safety first: All workshops are led by professionals with a focus on ventilation and proper technique.
Backup guarantee: We always have backup artists ready to go, ensuring your event is never cancelled.

Creative collaboration during a graffiti company outing

Local culture

Lyon is often called the murals capital of France, and for good reason. From the world-famous Fresque des Lyonnais to the evolving street art scene in the 7th arrondissement, this city lives and breathes public art. By choosing a graffiti activation for your product launch, you’re tapping into a local heritage of visual storytelling that dates back decades. Lyon’s unique blend of historical elegance and modern industrial grit makes it the perfect backdrop for a street art event. Whether we're setting up near the banks of the Rhône or in a repurposed warehouse in Confluence, your event will feel like a natural extension of the city’s creative pulse. ✨

Fun fact: Lyon is home to "Le Mur Lyon," a dedicated spot where the artwork changes every few weeks, proving that the city's street art scene is as dynamic as your next product launch! 🦁

Pricing

Our goal is to provide a premium experience that fits your marketing budget. Because every product launch is unique—varying in scale, location, and specific brand requirements—we offer tiered pricing to ensure you get the best value. 💰

Estimated costs: Typically between €30 and €65 per person, depending on the complexity and group size. This covers all materials, professional guidance, and setup/cleanup.

Request a custom quote

Note: No upfront payment required. Use our online Cost Calculator for a quick estimate!